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Showing posts with the label MARKETING

"The Power of Dove's 'Real Beauty' Campaign and the Difficulty of Abandoning AI Technology"

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Beauty brand Dove recently announced it would not use models generated by artificial intelligence (AI) in its advertising campaigns. But is this really an anti-AI stance or merely the marketing of “inclusive” and “realistic” AI-generated images? In other words, is Dove attempting to shape the beauty ideals AI shows consumers, rather than ditching its use entirely? Dove’s owner Unilever is one of the world’s largest multinational, fast-moving consumer goods companies. But the values of the brands it owns vary dramatically, as highlighted by legal action that Ben & Jerry’s brought against Unilever to object to its ice cream being “so...... Read Full article on GretAi

Welcome to Google Vids - Video

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Introducing Google Vids, the new AI-powered video creation app designed for work. With Google Vids, you can easily share ideas and create engaging video content to communicate with your team or clients. This innovative app is set to launch soon on Gemini for Google Workspace, making it even more convenient to access and use. Google Workspace is a powerful suite of productivity tools that includes Gmail, Google Drive, Google Docs, and more. By integrating Google Vids into Google Workspace, users can streamline their workflow and enhance their video creation process. Stay connected with the latest updates and announcements from Google Workspa...... Read Full article on GretAi