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Caryn Marjorie is a social media influencer whose content has more than a billion views per month on Snapchat. She posts regularly, featuring everyday moments, travel memories, and selfies. Many of her followers are men, attracted by her girl-next-door aesthetic. In 2023, Marjorie released a “digital version” of herself. Fans could chat with CarynAI for US$1 per minute – and in the first week alone they spent US$70,000 doing just that. Less than eight months later, Marjorie shut the project down. Marjorie had anticipated that CarynAI would interact with her fans in much the same way she would herself, but things did not go to plan. ...... Read Full article on GretAi

For much of the year, TikTok has been on the defensive. On March 13, 2024, the House of Representatives voted to approve a bill that would force the short-form video app to be sold off from its Chinese parent company to non-Chinese owners or face a ban in the U.S. The Senate will still have to vote on the legislation, which received broad bipartisan support due to beliefs that TikTok creates risks to national security. Meanwhile, Universal Music Group, one of the biggest record labels in the world, stopped licensing its music to TikTok at the end of January 2024. Since then, songs by Taylor Swift, Billie Eilish and scores of other ar...... Read Full article on GretAi